WILLIYANTO SAKUNAB; AGUS PURBO WIDODO; HERI SUDARSONO. Analisis Fashion Involvement dan Hedonic Shopping Motivation Serta Pengaruhnya Terhadap Inflasi dan Impulsive Buying pada E-commerce Shopee. OPTIMAL Jurnal Ekonomi dan Manajemen, [S. l.], v. 5, n. 3, p. 168–178, 2025. DOI: 10.55606/optimal.v5i3.7205. Disponível em: https://researchhub.id/index.php/optimal/article/view/7205. Acesso em: 21 jul. 2025.