GHINAA PUTRI ADIZKA; SYAFNA HANIFA ISKANDAR; ADISTRIA PUTRI; MOHAMAD ZEIN SALEH. Discount Programs And Special Offers For Consumer Purchasing Decisions Of H&M Products. OPTIMAL Jurnal Ekonomi dan Manajemen, [S. l.], v. 4, n. 1, p. 129–137, 2024. DOI: 10.55606/optimal.v4i1.2621. Disponível em: https://researchhub.id/index.php/optimal/article/view/2621. Acesso em: 11 may. 2025.