MIMA HALIMATUS SA’DIYAH; CECEP SUPRIYADI. Pengaruh Consumer Ethnocentrism, Country of Origin, dan Perceived Quality terhadap Purchase Intention Lipstick Merek Lokal pada Generasi Z Wanita di Kota Cimahi. Jurnal Ilmu Manajemen, Ekonomi dan Kewirausahaan, [S. l.], v. 6, n. 2, p. 244–256, 2026. DOI: 10.55606/jimek.v6i2.11565. Disponível em: https://researchhub.id/index.php/jimek/article/view/11565. Acesso em: 5 nov. 2026.